Letterkenny Institute of Technology,
Friday, November 10th 2017.

It’s often said that drinking and alcohol are intrinsically part of Irish culture. This November, the Fourth National Conference of the Alcohol Forum aims to challenge the narrative around the cultural inevitability of alcohol harm in Ireland.

The Conference will explore the historical, social and cultural factors which have shaped and maintained Ireland’s problematic relationship with drink and will examine how notions of culture are exploited by alcohol marketing.

Offering new theoretical and policy perspectives for understanding, challenging and changing the Irish relationship with harmful drinking and bringing together diverse speakers from Ireland and America, this exciting conference takes place in Letterkenny on November 10th.



  • Dr Jean Long – Head of Evidence Centre, Health Research Board. ‘A Portrait of our Drinking’
  • Professor Gearoid O’Tuathaigh – Former Dean of Arts and Vice President of NUI Galway. ‘Drink and the Irish: Attitudes and Stereotypes. An Historical Perspective’
  • Rachel Reisman LICSW – Director of Wellness, Irish International Immigrant Center, Boston. ‘Clinical themes, challenges, cultural factors and trends in the work with the Irish Diaspora.’
  • Professor David Jernigan – Director of Centre on Alcohol, Marketing & Youth.
    David also holds the position of; Associate Professor in the Department of Health, Behaviour & Society, Bloomberg School of Public Health, Chicago.
  • Paula Leonard MA – National Lead Communtiy Action on Alcohol, Alcohol Forum. ‘Building A Movement: Communities and Alcohol Harm’


Regional Cultural Centre, Letterkenny,
Thursday, November 9th 2017, 7pm-10pm.

Film screening of ‘Emerald City’ followed by discussion with a dynamic panel exploring the ‘Impact of Alcohol on the Irish Family’

  • Colin Broderick, Writer, Actor and Filmmaker.
  • Senator Frances Black, Founder and CEO of the Rise Foundation.
  • Donna Butler, Manager of the Alcohol Forum’s Families Matter Programme.
  • Rachel Reisman, Director of Wellness, Irish International Immigration Centre, Boston

The discussion will be followed by a catered reception with mocktails, tasty treats and the company of our special guests.